Smartphone cameras play a huge role in determining whether a user likes or dislikes a given phone. One of the primary checks conducted by a user when buying a phone is to click a few pictures — selfies, normal in-room shots, and then a few low-lighting test shots. That’s if they’re buying the phone in a store. Online buyers will usually read blog and forum reviews about the phone, and observe the photographs that the researcher or smartphone reviewer posts along with their review.
Research continues to shed light on many interesting, compelling factors with regards to smartphone buying decisions. One of the most interesting pieces of statistical data that we have stumbled upon lately is the fact that women tend to put more focus on selfie cameras, while men put more focus on rear cameras. This emerged in a 91 Mobiles study conducted last year.
Another golden find has been via CMR Insights on Go Survey, where it was stated that in general, people are not swayed by the megapixels mentioned in a phone’s specs. They want to see exactly what the picture looks like before buying the phone.
People also prefer cameras that allow for an unobtrusive viewing experience. They don’t want them sitting above the screen, or any such arrangement, because that means wasted inches that could have been screen space. Screen space has obviously gained attention because people use their phones to stream shows and movies. Punch holes are also experiencing lessening fandom because some buyers find them to be a disturbance on their display, rather than a useful feature.
Given all of these demands, buyers can expect to see new and exciting changes to smartphone camera technology in their upcoming mobiles.
Megapixels: The more the merrier
We’re now talking about 32MP, 48MP, and 64MP quad rear cameras coupled with 16MP or 32MP dual front cameras. Smartphone manufacturers are offering cameras that come with the high resolution because everyone is a photography enthusiast today.
Once a niche pursuit, photography is now rather mainstream; everyone wants artistic urban shots, tasteful food close-ups and picture-perfect landscape images. There’s also the fact that everyone wants to be a social media influencer. Depending on the buyer’s chosen theme of commentary, that means high-resolution front cameras or high-resolution rear cameras.
Lenses: Quad and Penta-camera arrays
Dual and triple-rear cameras have become pretty much the norm, which means that quad-rear cameras also slide down to mid-segment status. How then, do smartphones targeting the elite differentiate themselves? By adding another camera, of course. Penta-rear cameras or phones offering five rear cameras are all set to be the new rage in upcoming phones.
Dual selfie cameras
Most of the latest smartphone models also come with dual selfie cameras. This is of course a slightly upscale feature. Provided the buyer is willing to spend somewhere near Rs. 20,000 and above, this is a feature that one can insist on in an upcoming phone.
Pop up camera phones: Popular new trend
We talked about the demand for an unobtrusive viewing experience a little earlier; smartphone manufacturers, realizing that users want their mobiles to be all screen, have responded with pop up camera phones. The camera remains concealed within the phone’s body except when in use. People love the idea of the pop-up camera because it means more display space, and gives the smartphone the extra oomph. You might want to consider this, however; pop up camera phones could be less water-resistant, and more prone to damage.
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